2018

The High Road Home

Band identity · Web · Merchandise · Promotion

I built a visual system for The High Road Home across the band’s website, posters, banners, business cards, stickers, hats, and other merchandise. The work translated the band’s progressive bluegrass and Americana identity into a cohesive set of live and promotional touchpoints.

Looking for a creative leader who can strengthen the work and the system behind it?

I’m open to local, hybrid, or remote ECD and VP-level creative leadership roles.

© 2026 David Willis. Selected work created in collaboration with agency and client teams.